Nicole saved the Mossimo business at Target.
In 2004, Nicole saw that Mossimo’s sales dropped from $ 985 million to $ 850 million. She worked with Mossimo about a plan to increase sales by changing the overall sales and design strategy to be more brand appropriate and mainstream that subsequently increased sales at Target from $850m in 2004 to $ 1.8b by 2006 by delivering this inspired new California design. Mossimo sold the company for $ 132 million in 2006.